Dear Friend and Reader,
Not since the emergence of the evangelical vote in the 2000 election has a more pivotal or obscure demographic been identified. It turns out the New Age movement was central to Obama’s presidential win.
Hippies, crystal owners, meditators and astrologers are a group of voters with increased influence in recent years. Pot smokers, yoga instructors and New Age bookstore owners are also essential to this demographic. And, lucky for Democrats, Barack Obama caught onto this tie-dyed group early in his campaign marketing analysis. By the election, close to 97% of them bought Obama ’08 t-shirts and car magnets between 2007 and Nov. 2008.
How many strung out, Jewbu (Jewish-Buddhist) ex-African dance instructors are there in this country, you may ask? Approximately 3 million — a significant portion of the US population, if motivated to vote.
The big get-out-the-vote campaign in Obama’s camp was not focused on inner-city African Americans and Disney cartoon characters, as the Republican right reported with the ACORN scandal. Primarily, Obama recruited young, vegan, stoner, university drop-outs to go door-to-door in areas like Woodstock, San Francisco, Berkeley, Ashville, NC and other high-hemp, low-WalMart areas.